Toad Stool Consultants offers bespoke solutions for the media and entertainment industries. 
Services include:
Digital Strategy
  • 360º View: Start with high level digital strategy designed to future-proof your company
  • Execution: Identify opportunities for immediate action and then work to execute against those opportunities: responsibilities, staffing, outside vendors needed, timelines, etc.
  • Transactional: Work with clients/potential clients to help them understand the business value of what your company is offering, build models to show how they will make money.
Business Development
  • Identify potential markets and targets for your product or service
  • Make introductions to the right people at those companies
  • Determine the best messaging to approach them
Product Marketing
  • Develop product roadmaps based on assessment of current market conditions and current positioning.
  • Evaluate current product offerings and provide competitive analysis.
  • Identify positioning message that speaks to sales target, not to end user.
  • Craft marketing materials: website, one-sheets, brochures to promote that message.
  • Competitive Analysis and Market Overview
Thought Leadership
  • White papers, blog posts and articles along with social media marketing and oversight.